19 December 2001, Singapore

Learn E-Strategies in Today's Organizations Totally Online

Looking to add "e" to your business? PurpleTrain.com, through partnership with Capella University, offers a series of E-Business specialization programs to help professionals acquire the tools and skills needed to effectively implement e-strategies into their organizations.

These programs include Master of Business Administration Degree (MBA), Master of Science Degree (MSc) and Doctor of Philosophy Degree (PhD) in Organization and Management Specialization in E-Business.

The Capella University School of Business allows adult learners to gain business education from an accredited institution through a flexible, online format that makes time for career, family and other commitments.

Today's most savvy organizations are those that successfully incorporate e-business strategies — including those that involve e-commerce and online communities — into their overall business plans. To fully understand the inner workings of the wired economy, organizations must be able to maximize new e-business opportunities available in the marketplace. The E-Business Specialization covers the theories and principles used by leading organizations to help them plan, develop and manage highly effective e-business strategies.

Capella University's online e-business programs prepare professionals to lead organizations to success in the wired economy. Learners are typically leaders in fast-paced, growing organizations seeking to understand and apply new theories and skills to elevate themselves and their organizations to the highest levels. Mirroring the practice of successful organizations, these programs emulate the business environment, emphasizing practical knowledge and technological skills that can be put to use immediately.

In these programs, learners build upon their established professional background and demonstrate knowledge of the intellectual and theoretical foundations of management. Learners are able to relate their profession to the technology, organizational constructs and management paradigms that constitute the science of organization and management, utilizing the conceptual and methodological tools by which scholarly inquiry and research are carried out.

Why the Capella University School of Business?

• Quality, accredited programs from the premier online institution
• Curriculum geared toward thriving in the wired economy
• Access to courses anytime, anywhere
• Time for work and family while pursuing a degree
• Opportunities to network with business leaders from all 50 states and 30 countries
• Expert faculty with a strong grasp of theory and practical application
• Broad selection of BSc, MBA, MSc, PhD and certificate specializations

Perhaps most importantly is the fact that all programs are conducted fully online – a format that is most welcome in a world where busy professionals are frequently communicating via electronic media. Course assignments, reference materials, library resources and synchronous/asynchronous discussions are all accessible a user-friendly Web browser, making time for learning that doesn’t intrude other personal and professional goals.

Wondering what the online courses are like at Capella? Take a walk through learning space with the Course Demo here.

Join the exciting and dynamic learning adventure now. The first intake will commence on 7th January 2002. Be the first 10 to sign up for our HOT NEW PRESTIGIOUS programs from Capella University and be rewarded with a VAIO Laptop* (with built-in MOTION-EYE Progressive Scanning CCD Digital Camera) this festive season!

Click here for a full listing of the courses available via PurpleTrain.com! For programs enquiry, email us at enquiry@purpletrain.com

* Conditions apply

About Capella University, USA

Founded in 1993 and accredited by the Higher Learning Commission of the North Central Association of Colleges and Schools, Capella University is the world's leading e-learning institution. Capella’s innovative, online course delivery format leverages the speed, convenience, and flexibility of the Internet to remove the institutional and logistical barrier to create expanded opportunities for a quality University education.

With more than 500 accredited courses and degree programs in education, business, technology, human services and psychology, Capella University is committed to an educational experience that offers immediate impact and measurable results. Capella’s online curriculum enables you to learn at your own pace and schedule-while connecting you with an engaging, supportive community of expert faculty and achievement-oriented learners around the world.

About PurpleTrain.com

PurpleTrain.com is the e-learning service provider which offers a one-stop service for business and IT education programmes, corporate training courses and education-related services.

By combining innovative technology with world-class training content, PurpleTrain.com offers companies and individuals a high value, quality and effective online training solution. Over 1000 online courses are available, offering PhDs, masters, degrees, diplomas and certificates in business and IT programmes. Its e-community now stands at over 42,000 users.

PurpleTrain.com is a 100%-owned venture of Informatics Holdings Limited, a leading training and education provider listed on the Singapore Stock Exchange.

All trademarks and registered trademarks are property of their respective owners. Certain of the statements in this press release are forward-looking in nature and, accordingly, are subject to risks and uncertainties. The actual results may differ from those described or contemplated.

Copyright © 2002. All Rights Reserved. PurpleTrain.com Pte Ltd.