Singapore, 04 March 2003

Strategic Thinking

This article is available for students of PurpleTrain.com and for graduates of PurpleTrain.com as a reference guide to help them in their search for professional excellence. We will be bringing you more of such articles in the near future as everyone can benefit from lifelong learning be it through an article or through a whole new programme.

The military principles of strategy that have been developed and perfected over the centuries have direct applications and implications for strategic thinking, both personally and corporately. There are basically nine elements of military strategy.

The objective
This refers to deciding in advance exactly what you are trying to accomplish. What exactly your objective is. In previous experiences, 80 percent of all problems in personal and corporate life come from a lack of clarity. Clarity of objective precedes all other elements in strategic thinking.

Here are some questions that you can use to focus and clarify your thinking:
"What are we trying to do?"
"How are we trying to do it?"
"What are our assumptions?"
"What if our assumptions were wrong?"

Having the courage to question your assumptions, both spoken and unspoken, is a mark of the superior executive. Sometimes individuals avoid questioning their assumptions for fear that they will have to change their minds or do something other than what they want to do. However, errant assumptions lie at the root of almost every failure. The best way to root out these wrong assumptions is by carefully analysing and discussing them, and then demanding proof or evidence that the assumptions are valid.

Another method for clarifying objectives is to project forward and look backward. Imagine that you have already achieved the objective you are working toward. Project yourself forward in your mind and then look back to the present moment. What do you see? What changes could you make looking back in hindsight?

The final part of clarifying objectives has to do with the reasons you want to achieve these objectives.
What are your values?
What are your basic operating principles?
What is it that you stand for
What is it that you won't stand for?
Why are you doing what you're doing?

The offensive
You must accept full responsibility for your situation and then take charge and take action. All great breakthroughs, and breakouts from problem situations, involve someone taking the plunge to decide to take aggressive, forward action. The wonderful thing about this attitude of the offensive is that it invariably leads to an outcome superior to that of withdrawal or retreat.

Look at your current situation. What are the critical factors that will determine your success or failure? Once you've decided on the one or two things that, if done well, can make a real difference, launch yourself forward and get busy, take action, do something. The real antidote to worry is systematic, purposeful action in the direction of a clearly defined goal.

The mass
Concentrate your resources on your areas of greatest opportunity. One of the most important habits for success is the habit of single-minded concentration on one thing at a time.

Ask, "What skills, talents and abilities do I have that account for my success in life to date?" Only by concentrating your energies on the one or two things that make a real difference can you fulfill your potential as an executive or officer.

Ask, "What obstacles stand between me and my goals and objectives?" List all the factors that appear as obstacles in your environment. Write down your weak areas of competence. Include factors within your corporate environment as well as factors outside the corporation. Then organise the list in terms of priority. What one obstacle, if it were removed, would move you rapidly toward accomplishing your goals?

Think through what you are doing and then concentrate on one thing, the most important thing, and stay with it until it is complete. This one habit can change your entire future.

However, corporate survival in the real world demands that you have the necessary qualifications to get ahead. Thus, for busy executives, there is always the opportunity to take up further education through e-Learning. The suite of higher education programmes that are available on PurpleTrain.com covers areas in business as well as IT. For example, the Master of Business Administration course from Salem International University offers participants knowledge on how business and management work in a global environment and it allows the students to pick up valuable insights into the corporate world.

In line with the fast paced business world, the SIU International MBA may be completed in less than two years which allows participants to apply their knowledge in the realm of their corporate world. With the vast potential of the Web, the programme is delivered on-line which offers convenience and ease of access for travelling and busy executives.

For more information on SIU MBA or other SIU courses, visit http://www.purpletrain.com/hi_edu/siu_mba.htm

*adapted from an article by Brian Tracy


About Informatics Group

The Informatics Group, established in 1983, is a multinational corporation providing training and educational services in information technology and business management. Through its international franchising program and strategic acquisitions, Informatics presently has a global network of more than 548 centres spanning 44 countries.

The company presently offers five franchise products: Informatics Computer School, Thames Business School, CAL Computer Training Centre, Cambridge Child Development Centre and RACC. For more information, please visit http://www.informaticsgroup.com.

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PurpleTrain.com is the e-learning service provider which offers a one-stop service for business and IT education programs, corporate training courses and education-related services.

By combining innovative technology with world-class training content, PurpleTrain.com offers companies and individuals a high value, quality and effective on-line training solution. Over 1000 online courses are available, offering masters, degrees, diplomas and certificates in business and IT programs. Our online learning community now stands at over 67,000 users.

PurpleTrain.com is a 100%-owned venture of Informatics Holdings Limited, a leading training and education provider listed on the Singapore Stock Exchange. Informatics Holdings Limited is the only IT-based education provider in Singapore that made the ranking among Forbes Global's 200 Best Small Companies in the world.

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