Singapore, 29 January 2004


Lifelong Learners Get What They Ask For at PurpleTrain.com

PurpleTrain.com understands what lifelong learners seek in their pursuit for that extra qualification such as a high quality education, convenience, a responsive academic faculty, a lively student community and all these at a comfortable price. It is this pioneering quality that makes PurpleTrain.com the Asia's first, biggest and most successful e-Learning service provider outside of the United States.

A Special Report in the United States in October 2002 found that amidst a shakeup in the e-Learning industry, the survivors are those who know the needs of working adults well. Sean Gallagher, an analyst with Eduventures, a company that tracks the education industry says, "People aren't looking for an ivory-tower experience. Often time, the only real option for working adults to upgrade while holding on to their full-time jobs is through online education."

"What they really want", says Arthur Levine, president of Columbia University's Teachers College, "is convenience, strong student services like financial aid counselling and academic advising, and high quality instruction."

University of Portsmouth's Head of Technology (Extended Campus) and Honorary Chairman of PurpleTrain.com's e-Learning Academy Dr Jonathan Britt comments on PurpleTrain.com's winning formula, "To do well in an online environment requires a high level of motivation and discipline, much more than in a traditional classroom setting. The facilitation provided by PurpleTrain.com has been fantastic, and you can see the students have really benefited tremendously. I am sure the scepticism surrounding online learning will disappear in no time and we will see more students willing to take up online learning as a means to achieve their academic and career aspirations."


Thang Tze Yian brought with her a wealth of experience in driving and supporting e-Learning initiatives in a tertiary institution when she joined PurpleTrain.com as Head of the e-Learning Academy,

"I have already heard much of PurpleTrain.com's learning model before I joined it. It is one that truly focuses on the learners and is quite unmatched in the Asia Pacific region. This model essentially consists of trained e-facilitators who are also subject matter experts, bandwidth friendly curriculum, a heavy emphasis on interaction and collaboration - peer-to-peer and student-to-tutor - as well as a large dose of practical applications that meet the needs of life-long learners."


PurpleTrain.com has created an active and lively online student community by creating end-to-end services for our students and a very interactive environment. Both students and e-facilitators interact actively through threaded discussions, synchronous net chats, virtual classrooms and email exchanges. Most of the learning takes place in these communications and the social connection students make is one of the most satisfying experiences for the online learners. The cultural diversity is especially vibrant in our virtual campus as our students come from all over the world.

Its learning platform is one of the few that actually tracks participation rates and takes attendance. These statistics are not for show. They are actually monitored by our operations team so that e-facilitators are gently reminded to respond timely to queries and students are urged to show up for online classes. Students will not find such level of service and support in many traditional institutions of higher learning.

PurpleTrain.com has grown tremendously. Since its inception, it has collated a rich archive of course materials, and benefited from feedback from e-facilitators, students and university partners. It has in place all the systems and quality assurance processes that make it a successful online student community.

Mostly importantly, we have "humanized" the e-Learning experience for our lifelong learners. This is the reason why our student community stands at over 69,000, why some students take on a second programme with us, and why some students heartily endorse and recommend PurpleTrain.com to their friends.


ABOUT PURPLETRAIN.COM

PurpleTrain.com is the e-Learning service provider which offers a one-stop service for business and IT education programmes, corporate training courses and education-related services.

By combining innovative technology with world-class training content, PurpleTrain.com offers companies and individuals a high value, quality and effective online training solution. Over 700 online courses are available, ranging from Master and Bachelor degree programmes, to diplomas and certificates in business and IT programmes. Our online learning community now stands at over 69,000 users.

PurpleTrain.com is a 100%-owned venture of Informatics Holdings Limited, a leading training and education provider listed on the Singapore Stock Exchange. Informatics Holdings Limited is a world class institute for quality lifelong learning services and made the ranking among Forbes Global's 200 Best Small Companies in the world.

ABOUT INFORMATICS GROUP

The Informatics Group, established in 1983, is a multinational corporation providing lifelong learning services in information technology and business management. Through its international franchising and licensing programmes and strategic acquisitions, Informatics presently has a global network of more than 614 centers spanning more than 49 countries. The company presently offers the following products: Informatics Institute, Thames Business School, Informatics Professional Development Centre, CAL Learning Centre, Cambridge Child Development Centre, RACC, NCC licensing and PurpleTrain.com licensing. For more information, please visit http://www.informaticsgroup.com

For more information on course, please contact:

Thang Tze Yian
Head
e-Learning Academy
DID : (65) 6568 0825
Fax : (65) 6569 7060
Email : TYThang@informaticsgroup.com
Website : www.informaticsgroup.com

For enrollment enquiries, please contact :

Coreen Kuo
Manager – PR and Marketing
PurpleTrain.com
DID : (65) 6568 0750
Fax : (65) 6569 7060
Email : pr@purpletrain.com
Website : www.purpletrain.com
www.informaticsgroup.com


All trademarks and registered trademarks are property of their respective owners. Certain of the statements in this press release are forward-looking in nature and, accordingly, are subject to risks and uncertainties. The actual results may differ from those described or contemplated.

Copyright © 2002. All Rights Reserved. PurpleTrain.com Pte Ltd.